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Hot Wheels Designers Challenge Lotus Concept
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Hot Wheels’ first-ever Designer’s Challenge saw the participation of six automotive manufacturers, with the aim of designing and creating an original Hot Wheels vehicle. This event took place back in 2007, and it marked the first time Hot Wheels has turned outside the company to seek new vehicle designs.
Automotive manufacturer participants in the Hot Wheels® Designer’s Challenge™ – Dodge, Ford, General Motors, Honda, Lotus and Mitsubishi – were tasked with designing a car that captured the die-cast brand’s core essence of speed, power, performance and attitude, while also encompassing the distinct attributes of each company’s automotive brand values.
The designs selected for the Hot Wheels Designer’s Challenge line include:
This is the Lotus Concept, and it is stunning! If you collect Hot Wheels, Concept Cars, or Lotus this is a great addition for your collection.
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